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英力士体育的两架马车：Brasilford 和 Blanc 是拉爵在体育事务上的左膀右臂

正好推上有位up主写了篇Blanc的简介，翻译一下给大家参考，简历非常的漂亮。

Jean Claude Blanc first tried his hand in sports business with the Winter Olympic Games in Albertville, France from 1987-1992. There he was the Sales and Marketing Director as well as the head of the Opening and Closing ceremonies.

Jean Claude Blanc 于 1987 年至 1992 年在法国阿尔贝维尔举行的冬季奥运会上首次尝试涉足体育业务。 担任销售和营销总监以及开幕式和闭幕式的负责人。

Then from '94-2000, he'd work as the CEO of ASO, a media company that broadcasts French sporting events such as Tour de France, Paris Dakar, etc. He'd then work as the CEO of the French Tennis Association, therefore organizing events like Roland Garros and the Davis Cup.

然后从94年到2000年，他担任ASO媒体公司的首席执行官，转播环法自行车赛、巴黎达喀尔拉力赛等法国体育赛事。 随后他担任了法国网球协会首席执行官，负责组织罗兰·加洛斯和戴维斯杯等赛事。

Finally he'd wind up in the football world in Turin at a crisis-riddled Juventus. It was post-Calciopoli and JCB had already been a board member at the Old Lady for some time, but in October 2009, he'd become Chairman but later transitioned into General Manager and CEO in 2010.

接下来他扑腾到足球世界，加盟当时处于低谷的尤文图斯。 JCB加入尤文图斯董事会后不久就发生了电话门事件。 2009 年 10 月他成为董事长，但后来于 2010 年转任总经理兼首席执行官。

He was tasked with three main things to help the Bianconeri regain their former glory: A) Rebuild team and technical staff B) Improve the financial health of the club C) Supervise the new stadium project

他的任务是帮助斑马军团重拾昔日的辉煌，主要完成三件事： A) 重建球队（买卖球员）招募新教练团队 B) 改善俱乐部的财务状况 C) 新体育场工程

His first order of business was to rebuild both the squad and backroom. He did so mainly by cutting down on wages and shaking up the technical staff. He renegotiated the contracts of stars and got rid of those demanding too much, streamlining the squad as a result.

他的首要任务是重建1队和更衣室，要削减球队工资和改组制服组。和球员重新签约，并送走了那些要求高薪的球员，精简了球队。

By doing so, he'd aid his second objective of improving the financial health of the club. Juve were overspending for players, as previously stated, with ridiculous contracts on their books, and a somewhat serious debt to settle.

通过这一通操作，帮助他实现第二个目标：改善俱乐部的财务状况。 之前尤文图斯在球员身上花费不加节制，导致尤文负债不轻而且囤积了一些毒药合同。

JCB would manage to efficiently cut the debt Juventus owned, ultimately helping the Old Lady gain the most consistent revenue stream compared to the rest of Serie A. However, in order to sustain that stream of wealth, they needed to find a consistent source of revenue.

JCB 的目标是要有效地削减尤文图斯所拥有的债务，最终让尤文能维持在意甲拥有最稳定的收入，为了这个目标，他需要拓展新的稳定的收入来源。

In comes the new stadium. JCB was in charge of brokering the deal in which Juventus became the first Italian club to fully own their stadium. Breaking away from the city council ownership system allowed Juventus to dictate its prices, capacity, and design.

那就是建造新体育场。 在JCB 的促成下，尤文图斯成为第一家拥有自己体育场的意大利俱乐部。 脱离了市议会所有权制度，尤文图斯可以决定造价、容纳人数和球场设计。

This gave Juventus the upper hand over their rivals, as many will know, a lot of Italian stadiums, while grandiose, can be quite empty at times. This leads to a loss in revenue as maintaining the stadium comes at a loss when compared to the revenue generated from matchgoers.这让尤文图斯比他们的对手占据了上风，很多人都知道，意大利的很多体育场虽然很宏伟，但却上座率不佳。人数不足的话，对比体育场的维护成本，那就不划算了。

Juventus were victims of this with the Olimpico de Torino and Stadio Delle Alpi. JCB was aware and realized that not controlling your one constant source of revenue, as well as your biggest source, would be fatal, and capitalizing on owning it would give them the leg up.

尤文图斯的都灵奥林匹克体育场和阿尔皮球场都是这种情况下的受害者。 JCB 意识到，如果不控制这唯一的固定收入来源（也是最大的收入来源），那将是致命的。

JCB would leave the board of directors in 2011, but he had laid the foundation for Juventus to kick on. The season after he left, their first season in the Juventus Stadium, they'd win the Scudetto for the first time in 9 years. And we all know what happened after.

JCB将于2011年离开董事会，但他为尤文图斯的重新腾飞奠定了基础。 他离开后的那个赛季，也就是他们搬入尤文图斯新球场的第一个赛季，他们九年来首次赢得了意甲联赛冠军。我们都知道之后发生了什么。

After leaving Turin, he'd head back to France, where he'd become the General Manager and Marketing Executive of PSG. To say he suceeded in the French capital would be an understatement.

离开都灵后他返回法国，成为巴黎圣日耳曼的总经理+市场营销主管。 如果说他在巴黎小有成就那就简直是低估了他的作用。

He launched the Parisiens to their first title in 19 years, and created quite possibly the most marketable sports brand in the world in his time there. PSG, for better or worse, branched themselves out to an audience that wouldn't be familiar with them had it not been for JCB.

他带领巴黎夺得了 19 年来的第一个冠军，并创造了他所在时代可能是世界上最畅销的运动品牌。 如果没有 JCB，大巴黎这个名字不会被那么多受众所熟悉。

He masterminded all the campaigns to advertise the club's image and its worked wonders. Whenever you walk up and down most cities in the world, you aren't surpised seeing the PSG logo on someone or a building. If anything you'd be shocked, and that's a testament to JCB's work.

他策划了所有有关俱乐部形象的营销活动，效果简直就是一个奇迹。 每当您在世界上大多数城市行走，看到某人身上或建筑物上有巴黎圣日耳曼的标志，都不会感到惊讶。让一家俱乐部为人熟知，这就是 JCB 工作成果的证明。

He was the one who brokered the Jordan brand deal from PSG's side of things, and he's the brains behind the Dior, Bape, Hublot(sorry watch enthusiasts), and ÉDIFICE collabs. His role at PSG was to market, and he clearly showed he's world class in that department.

他是促成乔丹赞助大巴黎，也是 Dior、Bape、Hublot 和 ÉDIFICE 联名合作背后的主导。他在大巴黎展现了世界顶级的市场营销能力。

After all that, in 2022, JCB leaves for, checks notes, INEOS Sports. He's helped Sir Jim Ratcliffe broker the potential deal to buy United, mainly through espionage via his former PSG ties. But what would JCB's role look like at United?

搞定了这一大票以后，JCB 在 2022 年离开，加入英力士体育（INEOS Sports）。 他帮助吉姆·拉特克利夫爵士促成了收购曼联的交易，通过他以前在巴黎的人脉搞定了很多幕后工作。 之后 JCB 在曼联的角色会是什么样子呢？

He'd be the CEO of United, replacing Richard Arnold. His past roles show he's more than capable. He's led a club in a greater crisis to glory in Juve, and he's shown that he's a marketing genius in Paris. Blend those experiences at United, and you've got a recipe for success.

他将取代理查德·阿诺德成为曼联首席执行官。 他过去的角色表明他非常有能力。他在尤文图斯带领球队在更大的危机中走向辉煌，他在巴黎也证明了自己是一位营销天才。 凭借这些经历他自然拥有在曼联成功的秘诀。

He'll look to expertly eliminate the debt, renovate Old Trafford and Carrington, cut down ridiculous wages from an internal perspective. In terms of marketing, given a name like United, the options are endless, and the possibilities excite.

他会帮助曼联削减债务，翻新老特拉福德和卡林顿，降低不合理的工资支出。 而在营销方面，考虑到像曼联这块响亮的招牌，可能性是无穷无尽的，绝对让人兴奋。

At the end of the day, Jean-Claude Blanc is one of the greatest names United could get as a CEO right now, and he'd be a dream come true for most. 最后，让-克洛德·布兰克是曼联最好的CEO候选人之一，如果他能上任对大多数球迷来说是梦想成真。